Adapt Or … Part 3
In the last two posts, I have discussed seven trends in business and how marketing strategies need to adapt to these new realities. Below, I finish this series with four…
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Adapt Or … Part 3
Marketing — Making Your Best Decision
In my blog “MARKETING — SHOULD YOU TRUST YOUR GUT?”, intuition was defined as “affectively charged judgments that arise through rapid, nonconscious, and holistic associations.” It’s that small voice inside…
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Marketing — Making Your Best Decision
Timing Healthcare Marketing Campaigns for Maximum Impact
It is often said that timing is everything. I’m not comfortable making such a sweeping statement, but I do agree that proper timing is one of the most important ingredients…
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Timing Healthcare Marketing Campaigns for Maximum Impact
Don’t Do Anything Others Can Do
When Bill Clinton won the presidential election in 1992, he asked George H.W. Bush if he can give him any advice from his experience as president. President Bush’s advice was…
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Don’t Do Anything Others Can Do